Two Roads Brewing Co. Expands Distribution to Colorado with Eagle Rock Distributing

Two Roads Brewing Co. has partnered with Eagle Rock Distributing Company to expand distribution of Two Roads' offerings throughout Colorado. The partnership will play a crucial role in the growth strategy of Two Roads and make use of Eagle Rock's extensive network across the state.

The partnership comes as part of Two Roads' 2.0 Growth Initiative, a comprehensive plan for the brewery's future success. The initiative focuses on a consumer packaged goods and data-driven approach to sales and marketing, investments in leadership, a targeted innovation strategy and a portfolio-wide refreshed packaging design to make the brand stand out more on store shelves.

“We’ve done the work to help set Two Roads up for success with refreshed, modern packaging, commitments to our core brands and investments in our team. We need strong partners like Eagle Rock to attain our plan’s goals, particularly in grocery/c-store,” said Brian Corrie, Two Roads VP of Sales. “Eagle Rock is a best-in-class distributor of high-quality beer and spirits brands, and they believe fully in our brand’s potential. No doubt they will strengthen our footprint and overall visibility throughout Colorado, one of the most important craft markets in the U.S.”

According to the Brewers Association, Colorado is ranked eighth in the production of gallons per 21+ adult. Two Roads, the largest brewery in Connecticut, was ranked 54th on the Association's list of top-producing craft breweries in 2021.

“We’ve known Two Roads for a while and have always respected what they do. We’re energized to help them build their business throughout Colorado,” says Mike Economos, President of Eagle Rock Colorado. “We know what Coloradans want in their beer and Two Roads has it all, and then some.”

To learn more about Two Roads and find it near you, visit www.tworoadsbrewing.com.

About Two Roads Brewing Co.

Two Roads Brewing Co., launched in 2012, is a privately owned craft beverage company offering a wide-ranging portfolio of beers, canned cocktails, hard seltzers, distilled spirits, and other Road Less Traveled beverages. Located in Stratford Connecticut, Two Roads is ranked 54th among 9,500+ independently owned breweries in the US according to the Brewer’s Association’s 2021 survey. For more information visit www.tworoadsbrewing.com.

About Eagle Rock

Eagle Rock Distributing Company of Colorado is a family-owned full-service beverage distributor.  We aim to challenge our passionate employees to use industry leading innovation and a world class portfolio in our delivery of excellent customer service.  We continually strive to earn the right to your business.