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Highland Brewing Co. Celebrates Lunar New Year with 3rd Annual Beer Collaboration

  

Highland Brewing Co. Celebrates Lunar New Year with 3rd Annual Beer Collaboration

Highland Brewing Co. in Asheville, North Carolina has announced its third annual collaboration in honor of Lunar New Year. Full details are below.


We are excited to celebrate Lunar New Year and kick off the year of the tiger with our third annual collaboration with Seattle-based Lucky Envelope Brewing Company on Saturday, February 5th from 12 - 9 PM at the brewery Taproom. 

This year, we made a Cold IPA called Water Tiger IPA. 

Barry Chan, Lucky Envelope Co-Founder and Brewer said, "We share a love of craft, family, and culture with Highland, so I’m very excited to translate our shared passion into these collaborations."

Leah Wong Ashburn, Highland Family-owner and President, said, "The Lunar New Year brings back childhood memories of massive dinner celebrations at home. It was a heroic effort by my mother to honor my father’s Chinese heritage. This time is especially meaningful to my father who fondly recalls extensive feasts and family events growing up in a Chinese community in Jamaica." 

She continued, "Our cross-continent collaboration linking Chinese craft brewery owners demonstrates the pursuit of connection in the craft beer industry. Beer has always, and will always, bring people together." 

Here are a few more details about the release event: 

  • Lunar New Year Celebration Feb 5, 12-9 PM  -Highland Brewery Taproom
    • The first 88 visitors will receive a lucky red envelope with good luck and prizes inside
    •  A bonfire will be set up outside along with paper to write down your intentions and burn for the new year. 
    • Laura Blakely & the Wildflowers playing live from 7-9
    • Special food from our friends at Bun Intended.